The Bajio region has consolidated itself as one of Mexico’s most dynamic economic engines. Investing in an industrial park in this area offers not only logistical and infrastructure advantages but also access to an ecosystem of innovation, skilled talent, and a legal environment conducive to the growth of both national and international companies. Below, we present five reasons why the Bajio is a strategic bet for investors looking to expand their industrial operations in Mexico.
The Bajio as an Emerging Industrial Region
Sustained Economic Growth
Over the last decade, the Bajio region—comprised of the states of Guanajuato, Queretaro, San Luis Potosi, and Aguascalientes—has recorded economic growth rates higher than the national average. According to the Ministry of Economy, the Bajio states attracted $4.33 billion USD in Foreign Direct Investment (FDI) during 2024. Guanajuato and Queretaro stood out as the main destinations, concentrating 47% of regional investment from countries such as Japan, Germany, and Canada.
This data directly impacts industrial park occupancy. Recently, the region recorded a solid demand for industrial spaces, reaching 88,118 m² of new occupancy, according to the CBRE Mexico MarketView Bajio 1Q 2025 report.
Presence of Key Industrial Clusters
The Bajio houses several consolidated industrial clusters that favor collaboration between industries, suppliers, and research centers:
Automotive Industry: A strategic pillar with the presence of giants like General Motors, Mazda, Honda, Toyota, Nissan, Hitachi, Michelin, Volkswagen, and BMW. Guanajuato leads in light vehicle manufacturing volume, while San Luis Potosi excels in auto parts and Queretaro is becoming a benchmark for electric and hybrid vehicle components.
Agri-food Industry: This is the second most important economic industry nationwide, and Guanajuato offers highly competitive conditions for the expansion of plants in this sector.
Aerospace Industry: More than 80 international companies are installed in the region, primarily in Queretaro, including brands like Bombardier, Safran, and Airbus.
Logistical and Geographical Advantages
Road, Rail, and Air Connectivity
The region is located in the heart of the country with easy access to federal highways 57, 45, and 70, connecting with Mexico City, the industrial north, and both the Pacific and Gulf ports. Robust rail infrastructure is operated by CPKC (Kansas City Southern) and Ferromex, complemented by international airports in Leon, Queretaro, and San Luis Potosi.
Proximity to the U.S. and Strategic Ports
Thanks to its proximity to the northern border, a product sent from Guanajuato or Queretaro can reach Texas in less than 24 hours. Additionally, access to deep-water ports like Lazaro Cardenas and Veracruz makes it an ideal logistical node for global operations.
Talent Ecosystem and Technical Education
Technical Universities and Dual Training Institutes
The region offers a wide range of technological and polytechnic universities that collaborate closely with the private sector. Institutions like the Celaya Institute of Technology and the Polytechnic University of Queretaro focus on engineering, manufacturing, and logistics. Dual training programs in alliance with German and Japanese companies further elevate the competitiveness of the available talent.
Investment Climate: Legality and Public Policies
Local and Federal Incentives
State governments in the Bajio have implemented policies to attract investment, such as tax incentives, legal counsel, and streamlined installation processes.
Legal Certainty for Ownership and Operations
Mexico offers a solid legal environment for private investment. The Bajio stands out for its best practices in protecting industrial property and providing legal certainty, including clear land-use regulations and a culture of contract compliance.
VYNMSA as a Developer in the Bajio
Current Projects in Guanajuato and Querétaro
At VYNMSA, we have developed a solid presence with world-class industrial parks in strategic locations:
Guanajuato:
VYNMSA León Industrial Park
VYNMSA Guanajuato Puerto Interior I
VYNMSA Guanajuato Puerto Interior II
VYNMSA Guanajuato Puerto Interior III
VYNMSA Guanajuato Industrial Park
VYNMSA Celaya Industrial Park
VYNMSA Apaseo Industrial Park
Polígono Empresarial San Miguel de Allende
Parque Castro del Río
Querétaro:
Parque Querétaro Aeropuerto
VYNMSA Querétaro Industrial Park
Parque Industrial Querétaro
Infrastructure Solutions
We offer tailored solutions, including:
- BTS (Built-to-Suit) industrial warehouses.
- Flexible spaces for manufacturing or logistics.
- Sustainable infrastructure with international standards (LEED certifications).
- 24/7 security and high-end digital connectivity.
Investing in the Bajio is no longer just an option; it is a strategic necessity for companies aiming to operate in demanding global markets. With over 30 years of experience, VYNMSA is the ideal partner to take your operation to the next level.
Contact us and discover why your growth begins here.